Engage consumers with relevant updates in the right channel at the right time. Updates are based on notifiable events. Each event has success criteria which are monitored and reported for quality and insights. Communication channels include email, SMS and Facebook Messenger and can be default or optional—optional channels require customer opt-in and opt-out. You can add events for the various shipment statuses enabled for your brand and create custom templates to accompany the event. Once an event occurs, the template setup for the event will be delivered. 

Creating new Notify events

To create new a new event follow the steps below:

  • Log into your Hub account, open the menu on the left, select Notify, then Event Setup.
  • On the Event Setup page, click Add Event in the top right corner and a slider will open from the right.
  • On the Add Event sidebar, select the Event Category and then choose the correct Event from the list provided. 
  • After you've selected the event, choose the locales for which you want to enable the event. 
  • Click Add Event once you have set up the event correctly. 

Notify Add Event Slider.png

Note: In order for your event to go live, you must have templates created for the channels you've selected. View our documentation our Email Setup Guide and SMS Setup Guide to learn more about creating templates.

Additional event settings

Once you've created an event, click edit beside the event to to enter the Event Details page where you can manage additional settings, test the event, and go live. At the bottom of the Event Details page you will find a list of Additional Event Settings, including: 

  • Disable Carrier List - This feature enables you to prevent notifications from being triggered for specified carriers. 
  • Allow CC Contact & Allow BCC Contact - You can learn more about these settings by viewing our article Testing Emails Using CC & BCC.
  • Enable Notification Resend - Learn more about resending notifications by viewing our Notification History article. 
  • Enable Event Constraints - This setting activates your Notification Rules. View our article on Notification Rules to learn more. 

Testing events

Before you go live with a new event, it's best practice to test the event for each channel which you intend to send notifications. To test an event, navigate to the Event Details page, scroll down to the Email/SMS Template Testing section , and click Add Test Recipient. Once you've added the test recipient Narvar will immediately start sending notifications for the selected event directly to the test recipient. 

Note: For high volume events including delivered or shipment confirmation, we strongly recommend only leaving the test recipient in place for 1-2hours, otherwise the test recipient user will be flooded with notifications which may have negative impact to future deliverability.

Going live with events

On the Event Details page, scroll down to the Event Testing & Going Live section of the page. Use the drop-down menus to select the Locale and Channel you wish to update.

Once you've selected a locale and channel, if you have already published a template for the channel then you will see a toggle button to push the event Live to Customers. Enable the toggle to go live with the event.

Testing Notify Events Page.png

If you have created a template but have not yet published it, the Live to Customers toggle will not be available, and you will be prompted to publish the template first. If you have not created a template at all, you will need to add a template first using our Email Setup Guide and SMS Setup Guide. Once a template has been created and published you will be able to push the event live. 

Notify Publish Draft Template.png

With your new event created, you can test the new email event using CC & BCC, and create Notification Rules if the event is eligible. 

Creating notification rules

Once you've created an event, you can add custom Notification Rules to the event to automatically determine when to send or suppress a specific notification. Notification rules give you the ability to decide when notifications are triggered and sent, providing you with greater control over your outgoing notifications. View our article on Notification Rules to learn more. 

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