Set clear expectations to drive conversion
Ensure accurate EDD on your site ahead of the holiday shopping frenzy:
- Account for elongated fulfillment times with pre-shipment communication.
- Communicate delays proactively with carrier delay notifications.
- Keep customers in the know during click and collect with pickup communication sequences.
- Drive CLTV with seasonal marketing content.
- Power communication and enrich profiles with shipment-related events flowing into Klaviyo.